This program will enable the participants to develop their customer planning approach and behavior beyond a product-detailing approach with individuals towards development of profitable business growth and partnerships with selected key customer or hospital accounts.
The program will also allow the participants to professionally select and profile their key accounts through identifying customer attractiveness and business strength analysis.
This course will help participants to:
- Increase sales productivity through a more structured selection, analysis, planning, and management of key accounts
- Increase sales productivity through a more structured selection, analysis, planning, and management of key accounts
- Create a realistic action plan for the account team to improve business and partnership with key accounts
- Establish common team skills, approach, and language
Who should attend?
- Establish common team skills, approach, and language
- Experienced medical or sales representatives (over 2 years)
- Institutional sales coordinators
Course Duration:
- Three days, 18 training hours “Excluding Coffee and Lunch breaks”
- 9:30 am – 4:30 pm
Training Methods and Techniques:
- Lectures.
- Group discussions.
- Case studies.
Course Language:
English and Arabic language will be used in the course.
Handouts and Certificates will be provided
By Mixing these management skills and presenting them through systematic and well-designed courses, we shorten the time the participants need to develop their skills, making sure that they acquire the proficiency they need and more.